![\"New](\"https:\/\/diversefacilitysolutions.com\/wp-content\/uploads\/2016\/02\/New-Team-Members-2-2016-219x300.jpg\")
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DFS has emerged as a leader in the janitorial services industry.\u00a0 With over 800 employees across the country, a presence coast-to-coast in 7 states across the US, and three corporate offices in Illinois, California and Texas, DFS has grown up to be a frontrunner in providing janitorial and facility services in this country.\u00a0 As the company grows we realize it is time to also grow and develop our marketing strategies.\u00a0 Conventional methods of marketing are no longer as viable as was in the past, but an online presence can prove to be an effective method of reaching target markets and customers.<\/p>\n
We now need to find our voice.\u00a0 Who do we want to be online?\u00a0 What do we want to represent?<\/p>\n
We know that we want to focus our messages on educating the public about all things janitorial \u2013 how to keep your facility clean, what to focus on in terms of a cleaning contract, industry standards and best practices. \u00a0We also want this voice to project information that we believe in as a company.\u00a0 How to interact with your customers.\u00a0 How to interact with your employees.\u00a0 Human resources initiatives and safety topics. We believe that in order to secure that voice we need to also present the public with an individual that lives, breathes, moves, talks and has a personality that people can relate to and want to listen to.\u00a0 We also believe that this same concept can be a great tool within our organization.\u00a0 To create a personality that speaks to our employees and effectively communicates all things DFS, and most specifically safety information, would be a valuable addition to the method in which we interact with new and existing employees.<\/p>\n
With that idea, DFS recently revealed two characters to all of our\u00a0employees across the country. \u00a0We launched a Character Naming Contest and asked all employees to get creative and submit names for each of the characters, to win cash prizes. \u00a0We received over 50 submissions but only two names could immortalize our two new team members. \u00a0After the names were compiled and votes were tallied our characters now begin\u00a0to form personalities with the addition of their new names.<\/p>\n
And the\u00a0winners are:\u00a0DFS\/San Antonio International Airport Custodian Lauren Carter<\/strong>\u00a0for submitting\u00a0the winning name DisInfecto<\/strong> for our online\/social media character. \u00a0And\u00a0DFS\/Midway International Airport Supervisor Maria Mora<\/strong>\u00a0for submitting\u00a0the winning name Tidy Bot<\/strong> for our internal company character.<\/p>\n Lauren and Maria will be presented with their prizes this month and their legacy within the DFS company has been established. \u00a0We are thankful to all of the participants and appreciate our employees’ enthusiasm to be a part of the company’s growth and personality. \u00a0Congratulations to Lauren and Maria!<\/p>\n","protected":false},"excerpt":{"rendered":" DFS has emerged as a leader in the janitorial services industry.\u00a0 With over 800 employees across the country, a presence coast-to-coast in 7 states across the US, and three corporate offices in Illinois, California and Texas, DFS has grown up to be a frontrunner in providing janitorial and facility services in this country.\u00a0 As the […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[5,1],"tags":[],"class_list":["post-6742","post","type-post","status-publish","format-standard","hentry","category-blog","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/diversefacilitysolutions.com\/wp-json\/wp\/v2\/posts\/6742","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/diversefacilitysolutions.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/diversefacilitysolutions.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/diversefacilitysolutions.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/diversefacilitysolutions.com\/wp-json\/wp\/v2\/comments?post=6742"}],"version-history":[{"count":0,"href":"https:\/\/diversefacilitysolutions.com\/wp-json\/wp\/v2\/posts\/6742\/revisions"}],"wp:attachment":[{"href":"https:\/\/diversefacilitysolutions.com\/wp-json\/wp\/v2\/media?parent=6742"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/diversefacilitysolutions.com\/wp-json\/wp\/v2\/categories?post=6742"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/diversefacilitysolutions.com\/wp-json\/wp\/v2\/tags?post=6742"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}